How Content Writers Write Articles That People Love

Have you ever come across the term ‘SEO writing’? Is it completely different from our usual writing? A few tricks can make the process easier. So, what magic does a content writer Vancouver do? Professionals know how to write articles that people love reading. So, let’s discuss a few things that help articles stand out. 


Deciding on the type of article

The first tip is to find keywords that rank. After this, the content writers decide on the type of article required. For example, a business may need how-to guides, product reviews, image-heavy content, etc. To pick the right type of content, content writers usually search the keywords and then decide on what kind of content would perfectly suit the requirements.

Choosing the right word count

Word count plays an important role in SEO content. So, if you search for a particular topic you plan on writing about, you should check the word count of the top-ranking articles. For instance, if all the top results have around 600-700 words, writing 3000 words would not be of much help. So, content writers consider this while deciding on the word count.

Titles suitable for both Google and humans

How do you decide on the title of the article? Content writers understand the importance of choosing a title that suits both Google and humans. So, these professionals offering SEO services Vancouver try to keep the title below 60 characters. Content writers also include the primary keyword. Professionals understand what works best and focus on it when writing the articles.

Focusing on the audience

Do you know what the average reading level is? It is usually between the level of 9 to 12 years old. But people do not understand this when writing. Some people think that adding complex words helps make content high-quality. So, one should avoid this along with the long sentences. Add as many words as much as possible. Bullet points help make the article more structured.

SEO articles are purely made for search results. So, when the articles will rank higher, they will reach a wider audience. Just focusing on the keywords should not be the priority. Answering the search query is always the priority for content writers.

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Lacuna Web is one of the leading companies offering web design services Vancouver. This company has an excellent reputation and can provide you with the best resources to help your business grow. So, you can surely choose this company.

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